U.S. consumers' reasons for switching gin brands 2017

What would make you switch your usual gin brand?

U.S. consumers' reasons for switching gin brands 2017 This statistic shows the results of a survey conducted in the United States in 2017 on reasons for switching gin brands. Some 24 percent of respondents stated that recommendations of friends/acquaintances would make them switch their usual gin brand. The Survey Data Table for the Statista survey "Alcoholic Beverages in the United States 2017" contains the complete tables for the survey including various column headings.
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What would make you switch your usual gin brand?

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Description

Source

More information

This statistic shows the results of a survey conducted in the United States in 2017 on reasons for switching gin brands. Some 24 percent of respondents stated that recommendations of friends/acquaintances would make them switch their usual gin brand. The Survey Data Table for the Statista survey "Alcoholic Beverages in the United States 2017" contains the complete tables for the survey including various column headings.
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Region
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Survey time period
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Number of respondents
283 respondents
Age group
21 years and older
Special properties
respondents that buy gin
Supplementary notes
Multiple answers were possible.
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