Key insights
- Global spirits market value
- 472bn USD
![Revenue of the spirits market worldwide from 2019 to 2029 (in billion U.S. dollars)](https://cdn.statcdn.com/Statistic/1135000/1139092-blank-100.png)
Detailed statistics
Revenue of the spirits industry worldwide 2019-2029
- Global spirits sales volume
- 35.6bn liters
![Volume of the spirits market worldwide from 2019 to 2029 (in million litres)](https://cdn.statcdn.com/Statistic/230000/232925-blank-100.png)
Detailed statistics
Volume of spirits worldwide 2019-2029
- Most valuable spirit brand worldwide, based on brand value
- Moutai
![Most valuable spirits brands worldwide in 2023, based on brand value (in million U.S. dollars)](https://cdn.statcdn.com/Statistic/230000/232865-blank-100.png)
Detailed statistics
Leading spirits brands worldwide 2023, based on brand value
Editor’s Picks Current statistics on this topic
Further recommended statistics
Overview
5
- Premium Statistic Leading spirits brands worldwide 2023, based on brand value
- Premium Statistic Distilled spirits market: leading brands worldwide based on sales volume 2023
- Premium Statistic Global rum market: leading brands based on sales volume 2023
- Premium Statistic U.S. sales volume of rum 2004-2022
- Premium Statistic Rum consumption in the U.S. 2013-2022
Overview
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Premium Statistic
Leading spirits brands worldwide 2023, based on brand value
Leading spirits brands worldwide 2023, based on brand value
Most valuable spirits brands worldwide in 2023, based on brand value (in million U.S. dollars)
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Premium Statistic
Distilled spirits market: leading brands worldwide based on sales volume 2023
Distilled spirits market: leading brands worldwide based on sales volume 2023
Leading distilled spirits brands worldwide in 2023, based on sales volume (in million 9-liter cases)
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Premium Statistic
Global rum market: leading brands based on sales volume 2023
Global rum market: leading brands based on sales volume 2023
Leading rum brands worldwide in 2023, based on sales volume (in million 9 liter cases)*
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Premium Statistic
U.S. sales volume of rum 2004-2022
U.S. sales volume of rum 2004-2022
Sales volume of rum in the United States from 2004 to 2022 (in 1,000 9 liter cases)
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Premium Statistic
Rum consumption in the U.S. 2013-2022
Rum consumption in the U.S. 2013-2022
Consumption of rum in the United States from 2013 to 2022 (in 1,000 9 liter cases)
Brand facts
9
- Premium Statistic Bacardi rum's global sales volume 2009-2023
- Premium Statistic Bacardi rum's sales volume in the U.S. 2013-2022
- Premium Statistic Bacardi Oakheart rum's sales volume in the United States from 2014 to 2022
- Premium Statistic U.S. spirits' dollar sales by brand 2019
- Premium Statistic U.S. spirits' dollar sales growth 2019, by brand
- Premium Statistic U.S. spirits' unit sales by brand 2019
- Premium Statistic Volume sales share of the leading rum companies in the U.S. 2022
- Premium Statistic Volume sales of the leading rum brands in the U.S. 2022
- Premium Statistic Volume sales share of the leading rum brands in the U.S. 2022
Brand facts
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Premium Statistic
Bacardi rum's global sales volume 2009-2023
Bacardi rum's global sales volume 2009-2023
Sales volume of Bacardi rum worldwide from 2009 to 2023 (in million 9 liter cases)
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Premium Statistic
Bacardi rum's sales volume in the U.S. 2013-2022
Bacardi rum's sales volume in the U.S. 2013-2022
Sales volume of Bacardi rum in the United States from 2013 to 2022 (in 1,000 9 liter cases)
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Premium Statistic
Bacardi Oakheart rum's sales volume in the United States from 2014 to 2022
Bacardi Oakheart rum's sales volume in the United States from 2014 to 2022
Sales volume of Bacardi Oakheart rum in the United States from 2014 to 2022 (in 1,000 9-liter cases)
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Premium Statistic
U.S. spirits' dollar sales by brand 2019
U.S. spirits' dollar sales by brand 2019
Dollar sales of spirits in the United States in 2019, by brand (in million U.S. dollars)
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Premium Statistic
U.S. spirits' dollar sales growth 2019, by brand
U.S. spirits' dollar sales growth 2019, by brand
Dollar sales growth of spirits in the United States in 2019, by brand (change to prior year)
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Premium Statistic
U.S. spirits' unit sales by brand 2019
U.S. spirits' unit sales by brand 2019
Unit sales of spirits in the United States in 2019, by brand (in thousand cases)
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Premium Statistic
Volume sales share of the leading rum companies in the U.S. 2022
Volume sales share of the leading rum companies in the U.S. 2022
Volume sales share of the leading rum suppliers in the United States in 2022
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Premium Statistic
Volume sales of the leading rum brands in the U.S. 2022
Volume sales of the leading rum brands in the U.S. 2022
Leading brands of rum in the United States in 2022, based on volume sales (in 1,000 9 liter cases)
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Premium Statistic
Volume sales share of the leading rum brands in the U.S. 2022
Volume sales share of the leading rum brands in the U.S. 2022
Volume sales share of the leading rum brands in the United States in 2022
Advertising spending
6
- Premium Statistic Spirits advertising expenditure in the United States in 2019, by brand
- Premium Statistic Bacardi: ad spend in the United States in 2019, by format
- Premium Statistic Bacardi: online ad spend in the United States from 2011 to 2019
- Premium Statistic Bacardi: ad spend in the United States from 2017 to 2019
- Premium Statistic Bacardi: Hispanic ad spend in the United States from 2016 to 2019
- Premium Statistic Bacardi oakheart: online ad spend in the United States from 2014 to 2018
Advertising spending
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Premium Statistic
Spirits advertising expenditure in the United States in 2019, by brand
Spirits advertising expenditure in the United States in 2019, by brand
Leading spirit brand advertising expenditure in the United States in 2019 (in 1,000 U.S. dollars)
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Premium Statistic
Bacardi: ad spend in the United States in 2019, by format
Bacardi: ad spend in the United States in 2019, by format
Bacardi brand advertising spending in the United States in 2019, by format (in 1,000 U.S. dollars)
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Premium Statistic
Bacardi: online ad spend in the United States from 2011 to 2019
Bacardi: online ad spend in the United States from 2011 to 2019
Bacardi brand online advertising spending in the United States from 2011 to 2019 (in 1,000 U.S. dollars)
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Premium Statistic
Bacardi: ad spend in the United States from 2017 to 2019
Bacardi: ad spend in the United States from 2017 to 2019
Bacardi brand advertising spending in the United States from 2017 to 2019 (in 1,000 U.S. dollars)
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Premium Statistic
Bacardi: Hispanic ad spend in the United States from 2016 to 2019
Bacardi: Hispanic ad spend in the United States from 2016 to 2019
Bacardi brand Hispanic advertising spending in the United States from 2016 to 2019 (in 1,000 U.S. dollars)*
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Premium Statistic
Bacardi oakheart: online ad spend in the United States from 2014 to 2018
Bacardi oakheart: online ad spend in the United States from 2014 to 2018
Bacardi Oakheart brand online advertising spending in the United States from 2014 to 2018 (in 1,000 U.S. dollars)
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