Casual Games - Worldwide

  • Worldwide
  • Total revenue in the Casual Games segment is projected to reach US$17.05bn in 2022.
  • Total revenue is expected to show an annual growth rate (CAGR 2022-2026) of 9.72%, resulting in a projected market volume of US$24.71bn by 2026.
  • In-app purchase (IAP) revenue in the Casual Games segment is projected to reach US$8.84bn in 2022.
  • Paid app revenue in the Casual Games segment is projected to reach US$0.12bn in 2022.
  • Advertising revenue in the Casual Games segment is projected to reach US$8.08bn in 2022.
  • The number of downloads in the Casual Games segment is projected to reach 18,251.3m downloads in 2022.
  • The average revenue per download currently is expected to amount to US$0.93.
  • A global comparison reveals that most revenue is generated in the United States (US$7,433.00m in 2022).
 
 
 
 
 
 
 
 
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