Other Enterprise Software - Australia

  • Australia
  • Revenue in the Other Enterprise Software market is projected to reach US$1.17bn in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 3.26%, resulting in a market volume of US$1.33bn by 2028.
  • The average Spend per Employee in the Other Enterprise Software market is projected to reach US$83.61 in 2024.
  • In global comparison, most revenue will be generated in the United States (US$34,310.00m in 2024).

Key regions: United States, Netherlands, Australia, South Korea, Germany

Region comparison

Analyst Opinion

The Other Enterprise Software market in Australia has been experiencing significant growth in recent years, driven by several factors unique to the region.

Customer preferences:
Australian companies are increasingly turning to Other Enterprise Software solutions to improve their operational efficiency and streamline their business processes. This trend is particularly evident in industries such as healthcare, finance, and retail, where companies are looking for ways to automate their workflows and reduce their reliance on manual processes. Additionally, there is a growing demand for cloud-based software solutions, which offer greater flexibility and scalability compared to traditional on-premise solutions.

Trends in the market:
One of the key trends in the Other Enterprise Software market in Australia is the increasing adoption of artificial intelligence (AI) and machine learning (ML) technologies. These technologies are being used to automate a wide range of business processes, from customer service and sales to supply chain management and logistics. Another trend is the shift towards more collaborative and integrated software solutions, which allow companies to share data and collaborate more effectively across different departments and business units.

Local special circumstances:
One of the unique challenges facing the Other Enterprise Software market in Australia is the relatively small size of the local market. This means that many software vendors are focused on exporting their products to other countries, rather than developing solutions specifically for the Australian market. Additionally, there is a shortage of skilled software developers in Australia, which can make it difficult for companies to find the talent they need to implement and maintain complex software solutions.

Underlying macroeconomic factors:
The growth of the Other Enterprise Software market in Australia is being driven by several underlying macroeconomic factors, including the country's strong economic growth, stable political environment, and high levels of technology adoption. Additionally, the Australian government has been investing heavily in digital infrastructure and innovation, which has created a supportive environment for software vendors and startups. Finally, the country's highly educated workforce and strong culture of innovation have made it an attractive destination for technology companies looking to establish a presence in the Asia-Pacific region.


Data coverage:

The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the allocation to the country where the money was spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations such as GDP, level of digitization, GDP sector composition, and observed level of software piracy.


We use a variety of forecasting techniques, for instance, advanced statistical methods, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.


  • Revenue
  • Key Players
  • Analyst Opinion
  • Global Comparison
  • Methodology
  • Key Market Indicators
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