China: flavored alcoholic beverages retail sales value by sales market 2022

This statistic shows the total retail sales value of flavored alcoholic beverages in China's off-trade and on-trade markets in selected years from 2013 to 2018 and a forecast for 2022. In 2018, the retail sales of flavored alcoholic beverages in off-trade market, including stores, supermarkets, kiosks, etc., amounted to approximately 62.3 million U.S. dollars in China, whereas the on-trade market sales, for example, in bars, clubs, and restaurants, totaled around 106.7 million U.S. dollars.

Total retail sales value of flavored alcoholic beverages in China from 2013 to 2018 with a forecast for 2022, by sales market (in million U.S. dollars)

Characteristic	Off-trade market	On-trade market
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Release date

May 2019

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Region

China

Survey time period

2013 to 2018

Supplementary notes

*Forecast.

Flavored alcoholic beverages include alcoholic soft drinks, pre-mixed spirits, and wine coolers.
The on-trade market includes outlets like bars, restaurants, coffee shops, clubs, hotels, etc. The off-trade market includes all retail outlets like hypermarkets, supermarkets, convenience stores, mini markets, kiosks, wine and spirits shops, etc.

Values are given at fixed 2018 exchange rates.

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