Drama SVoD platform demand share in Russia in Q1 2019

In the genre drama, Netflix was the leading platform for digital original television shows in Russia in the first three months of 2019. Based on data provided by Parrot Analytics, Netflix occupied a 71.3 percent share of demand in the drama originals market. The demand share of CBS All Access in the country amounted to seven percent.

Most popular video-on-demand (SVoD) platforms for drama digital original series based on share of demand in Russia in 1st quarter 2019*

Demand share
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Source

Release date

July 2019

Region

Russia

Survey time period

Q1 2019

Supplementary notes

* Based on "Demand Expressions®: A global metric standard developed by Parrot Analytics which represents the total audience demand being expressed for a title, within a market. Audience demand reflects the desire, engagement and viewership, weighted by importance; so a stream/download is a higher expression of demand than a ‘like’/comment."

A digital original series refers to "a multi-episode series where the most recent season was produced or first made available on a streaming platform."
Figures have been rounded.

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