U.S. e-commerce buy button reach Q1 2020, by vertical

According to a study conducted during the first quarter of 2020, 97 percent of toy and hobby e-tailers in the United States provided at least one buy button, making toys and hobbies the vertical most likely to provide consumers with such a purchase option. The health and beauty industry ranked second, with 95.7 percent of electronics e-commerce sites offering at least one buy button option.

Share of e-commerce platforms in the United States that provided at least one buy button option as of 1st quarter 2020, by vertical

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Source

Release date

February 2020

Region

United States

Survey time period

Q1 2020

Number of respondents

1,052 respondents

Special properties

leading e-commerce sites

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Statistics on "Beauty and personal care e-commerce in the United States"

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