Motivations to purchase wearable tech in Vietnam 2019, by gender

Main motivations to purchase wearable tech in Vietnam in 2019, by gender

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Release date

September 2019

Region

Vietnam

Survey time period

August 2 to 30, 2019

Number of respondents

1,449 respondents

Age group

16 years and older

Special properties

among female and male respondents that own wearable tech

Method of interview

Online survey

Supplementary notes

Original question: What motivated you to buy a smartwatch and/or fitness/activity tracker? Choose the top two reasons.

The survey was conducted among 698 female and 751 male respondents. Other surveyed countries included China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, Philippines, Singapore, Thailand, Taiwan and Vietnam.

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