Quarterly wearables shipments worldwide 2014-2020, by vendor

The statistic shows the wearable unit shipments worldwide from the first quarter of 2014 to the most recent quarter, broken down by vendor. Apple's unit shipments of wearable devices amounted to 21.2 million units in the first quarter of 2020.

Wearable unit shipments -- additional information

The wearable industry has been growing at a fast pace in the last few years. About 38 million wearables were shipped worldwide in the fourth quarter of 2017 alone, an increase from the previous year, when 34 million units were shipped in the same quarter. Around 348 million units – smartwatches, fitness monitors, chest strap, body-worn cameras, Bluetooth headsets and many other devices – are projected to be shipped in 2018 alone.

Fitbit was overtaken by Apple and Xiaomi in 2017 and fell to market number three. Apple is currently the biggest wearable vendor, with 31.7 percent of the market share in 2019. Thanks to the introduction of the Apple Watch to the consumer market in April of 2015, the technology company quickly grew its market share in the smartwatch market, previously led by Samsung. Apple shipped about 106.5 million units in 2019.

Wearables unit shipments worldwide by vendor from 1Q'14 to 1Q'20

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Release date

May 2020



Survey time period

2014 to 2020

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Statistics on "Wearables"

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