Revenue of AT&T worldwide 2016-2019, by region

In 2019, AT&T Inc. generated revenues of roughly 162 billion U.S. dollars in the United States, the company’s home market. This is an increase of almost 8 billion compared to the previous year. AT&T’s home market accounts for around 90 percent of the company’s total revenue.

AT&T’s main markets

In 2018, AT&T’s total global revenue amounted to about 170 billion U.S. dollars. Just under 10 percent of that total was generated outside of the United States, with the majority coming from Europe, Mexico and the rest of Latin America.

The company has various revenue streams, i.e., business segments. The largest of these by far is the communications segment. That said, WarnerMedia, which is the entertainment and media segment resulting from a merger between AT&T and Time Warner, has been growing and it has caused a visible increase in the total revenue per quarter since the second quarter of 2018. About four percent of the overall revenue is generated by the Latin America segment, which includes the entertainment services provided in South America (Vrio) and the wireless services provided in Mexico. Vrio generated just under 5 billion U.S. dollars in 2018. In the same year, AT&T had approximately 18 million customers in Mexico, the majority of which were prepaid customers.

Change in strategy and segmentation

AT&T, a company known for their wireless communications services, has been branching out to other fields. In 2018, the company acquired Time Warner (now WarnerMedia) in order to shift its focus towards media content and entertainment. A merger such as this allows AT&T to expand on what it has to offer customers. In addition to wireless phone service, direct TV and internet services, subscribers will have easy access to Warner content, which helps generate revenue for this segment.

AT&T's revenue worldwide from 2016 to 2019 (in billion U.S. dollars), by region

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Release date

February 2020



Survey time period

2016 to 2019

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