Share of department store operators using experiential in-store elements China 2018

According to the survey conducted between November 2018 and January 2019, nearly 78 percent of the surveyed 90 key department store operators in China have added experiential elements in their stores, such as family and child-related services, art and culture exhibitions, dining, and entertainment.

Share of 90 key department store operators in China having added experiential elements in stores as of 2018

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Sources

Release date

March 2019

Region

China

Survey time period

November 2018 to January 2019

Number of respondents

90 domestic department store operators

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Statistics on "Retail in China"

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