According to the survey, 73 percent of Gen Z consumers in the United States purchased organic beauty and personal care products in 2018. That year, about 61 percent of baby boomers purchased such products.
Share of consumers who purchased organic or natural beauty and personal care products in the United States in 2018, by generation
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GCI. (September 4, 2018). Share of consumers who purchased organic or natural beauty and personal care products in the United States in 2018, by generation [Graph]. In Statista. Retrieved January 19, 2020, from https://www.statista.com/statistics/1077900/natural-organic-beauty-product-consumers-by-generation-in-the-us/
GCI. "Share of consumers who purchased organic or natural beauty and personal care products in the United States in 2018, by generation." Chart. September 4, 2018. Statista. Accessed January 19, 2020. https://www.statista.com/statistics/1077900/natural-organic-beauty-product-consumers-by-generation-in-the-us/
GCI. (2018). Share of consumers who purchased organic or natural beauty and personal care products in the United States in 2018, by generation. Statista. Statista Inc.. Accessed: January 19, 2020. https://www.statista.com/statistics/1077900/natural-organic-beauty-product-consumers-by-generation-in-the-us/
GCI. "Share of Consumers Who Purchased Organic or Natural Beauty and Personal Care Products in The United States in 2018, by Generation." Statista, Statista Inc., 4 Sep 2018, https://www.statista.com/statistics/1077900/natural-organic-beauty-product-consumers-by-generation-in-the-us/
GCI, Share of consumers who purchased organic or natural beauty and personal care products in the United States in 2018, by generation Statista, https://www.statista.com/statistics/1077900/natural-organic-beauty-product-consumers-by-generation-in-the-us/ (last visited January 19, 2020)
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