Colombia: factors influencing school supplies choice 2020

According to a 2020 survey carried out in urban areas in Colombia, 33 percent of respondents declared that the most influencing factor for purchasing back-to-school supplies was price. Similarly, another 33 percent of the interviewees stated that quality was the main aspect. In comparison, only four percent considered variety as the most influencing factor.

Factors influencing purchase of school supplies in Colombia as of January 2020

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Source

Release date

January 2020

Region

Colombia

Survey time period

January 16 to 23, 2020

Number of respondents

619 heads of households

Special properties

Only in urban areas.

Method of interview

Online survey

Supplementary notes

The source does not provide information on age of the respondents.

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