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Recognition of smart speaker brands Thailand 2019 by gender

In a survey conducted by Rakuten in 2019, around 75 percent of female and 71 percent male respondents in Thailand who do not own a smart speaker stated that they have heard of the Samsung Galaxy Home smart speaker. In the same survey, the majority of respondents owning a smart speaker stated that they want a device to control smart appliances remotely.

Recognition of smart speaker brands in Thailand in 2019, by gender

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Source

Release date

February 2020

Region

Thailand

Survey time period

December 15 to 30, 2019

Number of respondents

6,077 respondents

Age group

16 years and older

Special properties

among respondents that do not own a smart speaker

Method of interview

Online survey

Supplementary notes

Original source question: "Which of these smart speakers have you heard of (only for those who do not own a smart speaker)?"

There were 3,584 female and 2,493 male respondents. Other surveyed countries included China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, Philippines, Singapore, Thailand, Taiwan and Vietnam.

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