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Consumer openness to facial recognition technology usage in retail 2019, by country

According to a survey conducted by Capgemini in October 2019, the largest perception mismatch between consumers and retailers regarding the usage of facial recognition technology in retail stores was in France. 62 percent of French consumers stated that they would avoid a store if it was using facial recognition to identify them, while only four percent of French retailers believed consumers would avoid their stores if such technology was implemented.

Consumer openness to facial recognition technology usage in retail stores worldwide in 2019, by country

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Source

Release date

January 2020

Region

Worldwide

Survey time period

October 2019

Number of respondents

5,610 respondents

Age group

18 years and older

Special properties

5,110 consumers and 500 retail executives

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