As of August 2021, nearly a third of the households living in Vietnam's urban areas stated to shop at five to six channels per year. In comparison, around nine percent of them claimed to shop at more than nine retail channels during that period.
Number of FMCG retail channels per household in urban areas in Vietnam from 2018 to August 2021
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Kantar Worldpanel. (December 17, 2021). Number of FMCG retail channels per household in urban areas in Vietnam from 2018 to August 2021 [Graph]. In Statista. Retrieved December 04, 2023, from https://www.statista.com/statistics/1112192/vietnam-number-fmcg-retail-channels-per-household-urban-areas/
Kantar Worldpanel. "Number of FMCG retail channels per household in urban areas in Vietnam from 2018 to August 2021." Chart. December 17, 2021. Statista. Accessed December 04, 2023. https://www.statista.com/statistics/1112192/vietnam-number-fmcg-retail-channels-per-household-urban-areas/
Kantar Worldpanel. (2021). Number of FMCG retail channels per household in urban areas in Vietnam from 2018 to August 2021. Statista. Statista Inc.. Accessed: December 04, 2023. https://www.statista.com/statistics/1112192/vietnam-number-fmcg-retail-channels-per-household-urban-areas/
Kantar Worldpanel. "Number of Fmcg Retail Channels per Household in Urban Areas in Vietnam from 2018 to August 2021." Statista, Statista Inc., 17 Dec 2021, https://www.statista.com/statistics/1112192/vietnam-number-fmcg-retail-channels-per-household-urban-areas/
Kantar Worldpanel, Number of FMCG retail channels per household in urban areas in Vietnam from 2018 to August 2021 Statista, https://www.statista.com/statistics/1112192/vietnam-number-fmcg-retail-channels-per-household-urban-areas/ (last visited December 04, 2023)
Number of FMCG retail channels per household in urban areas in Vietnam from 2018 to August 2021 [Graph], Kantar Worldpanel, December 17, 2021. [Online]. Available: https://www.statista.com/statistics/1112192/vietnam-number-fmcg-retail-channels-per-household-urban-areas/