Share of users who have paid to access to a podcast in the U.S. 2020 by ethnicity
Podcast users of Black ethnicity are more likely to pay to listen to podcasts than other ethnic groups according to the results of a recent survey, which showed that 22 percent of Black users have paid for access to a podcast, whereas only 15 percent of respondents of White ethnicity and 18 percent of Hispanic Americans had done the same.
