Brazil: cosmetics retail sales 2018, by channel

Supermarkets were the preferred retail channel for purchasing cosmetics and personal care products amongst Brazilians, according to a 2018 survey. As of September 2018, 72 percent of respondents said they had purchased such products from a supermarket in the previous 12 months. Pharmacies were a channel of choice for 58 percent of respondents.

Preferred retail channels for cosmetics and personal care products sales in Brazil as of September 2018

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Release date

December 2018



Survey time period

As of September 2018

Supplementary notes

The source does not specify the date and type of survey, as well as the number and age of the respondents.

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Statistics on "Cosmetics industry in Brazil"

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