In 2019, the gross merchandise value of e-commerce live streaming in China amounted to 451.3 billion yuan, surging from 20.9 billion yuan in 2017. The GMV was estimated to maintain its rapid growth and surpass 2.8 trillion yuan in 2022.
Gross merchandise value of livestreaming e-commerce in China from 2017 to 2019 with estimates until 2022
(in billion yuan)
Profit from additional features by authenticating your Admin account
Please authenticate by going to "My account" → "Administration".
Then you will be able to mark statistics as favourites and use personal statistics alerts.
Statista Accounts:
Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.
iResearch. (November 17, 2020). Gross merchandise value of livestreaming e-commerce in China from 2017 to 2019 with estimates until 2022 (in billion yuan) [Graph]. In Statista. Retrieved January 18, 2022, from https://www.statista.com/statistics/1188550/china-gmv-of-ecommerce-livestreaming/
iResearch. "Gross merchandise value of livestreaming e-commerce in China from 2017 to 2019 with estimates until 2022 (in billion yuan)." Chart. November 17, 2020. Statista. Accessed January 18, 2022. https://www.statista.com/statistics/1188550/china-gmv-of-ecommerce-livestreaming/
iResearch. (2020). Gross merchandise value of livestreaming e-commerce in China from 2017 to 2019 with estimates until 2022 (in billion yuan). Statista. Statista Inc.. Accessed: January 18, 2022. https://www.statista.com/statistics/1188550/china-gmv-of-ecommerce-livestreaming/
iResearch. "Gross Merchandise Value of Livestreaming E-commerce in China from 2017 to 2019 with Estimates until 2022 (in Billion Yuan)." Statista, Statista Inc., 17 Nov 2020, https://www.statista.com/statistics/1188550/china-gmv-of-ecommerce-livestreaming/
iResearch, Gross merchandise value of livestreaming e-commerce in China from 2017 to 2019 with estimates until 2022 (in billion yuan) Statista, https://www.statista.com/statistics/1188550/china-gmv-of-ecommerce-livestreaming/ (last visited January 18, 2022)
