Penetration rate of live streaming in China 2016-H1 2023

Published by
Lai Lin Thomala,
Sep 14, 2023
By June 2023, about 71 percent of the internet users in China had watched livestreams. E-commerce and gaming were the most popular content types of live streaming with about 526 million and 298 million users respectively.

Usage rate of live streaming among the internet users in China from 2016 to June 2023

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Release date

August 2023

Region

China

Survey time period

2016 to June 2023

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