According to a survey among China's lower-tier market consumers in 2019, nearly two-thirds of respondents have shopped overseas before. Among respondents who had overseas shopping experience, the majority used cross-border e-commerce platforms. Meanwhile, about 15 percent of respondents never heard of cross-border shopping.
Share of people who lived in small cities and townships knowing about cross-border shopping in China as of March 2019, by scenario
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Analysys. (April 2, 2019). Share of people who lived in small cities and townships knowing about cross-border shopping in China as of March 2019, by scenario [Graph]. In Statista. Retrieved October 09, 2024, from https://www.statista.com/statistics/1250756/china-cross-border-shopping-experience-among-small-town-residents/
Analysys. "Share of people who lived in small cities and townships knowing about cross-border shopping in China as of March 2019, by scenario." Chart. April 2, 2019. Statista. Accessed October 09, 2024. https://www.statista.com/statistics/1250756/china-cross-border-shopping-experience-among-small-town-residents/
Analysys. (2019). Share of people who lived in small cities and townships knowing about cross-border shopping in China as of March 2019, by scenario. Statista. Statista Inc.. Accessed: October 09, 2024. https://www.statista.com/statistics/1250756/china-cross-border-shopping-experience-among-small-town-residents/
Analysys. "Share of People Who Lived in Small Cities and Townships Knowing about Cross-border Shopping in China as of March 2019, by Scenario." Statista, Statista Inc., 2 Apr 2019, https://www.statista.com/statistics/1250756/china-cross-border-shopping-experience-among-small-town-residents/
Analysys, Share of people who lived in small cities and townships knowing about cross-border shopping in China as of March 2019, by scenario Statista, https://www.statista.com/statistics/1250756/china-cross-border-shopping-experience-among-small-town-residents/ (last visited October 09, 2024)
Share of people who lived in small cities and townships knowing about cross-border shopping in China as of March 2019, by scenario [Graph], Analysys, April 2, 2019. [Online]. Available: https://www.statista.com/statistics/1250756/china-cross-border-shopping-experience-among-small-town-residents/