HNW collectors' channels to buy art globally 2022

A 2022 survey identified the most popular channels used by high net worth (HNW) art collectors worldwide to purchase art and antiques in the first six months of that year. According to the study, dealers were the most conventional approach for HNW collectors to buy art, indicated by 88 percent of the sample. While 77 percent of surveyed collectors bought art via auctions, 74 percent did so at art fairs.

Leading channels used by high net worth (HNW) art collectors to purchase art and antiques worldwide in 1st half 2022

Characteristic	Share of respondents
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Release date

November 2022

More information

Region

Worldwide

Survey time period

H1 2022

Number of respondents

2,709¹

Supplementary notes

¹ Number of respondents in 2022. The survey was conducted in August 2022.

The source defined high net worth (HNW) collectors as individuals who have a current net worth, excluding real estate and private business assets, in excess of one million U.S. dollars. Additionally, to be included in the survey, collectors were required to have spent at least 10,000 U.S. dollars on fine or decorative art in 2020 and 2021, and a minimum of 5,000 U.S. dollars in 2022.

Respondents were HNW individuals from the following markets: United States, United Kingdom, France, Germany, Italy, Singapore, Hong Kong, China, Taiwan, Japan, Brazil.

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