In the first quarter of 2022, 10 percent of visits to e-commerce websites in Italy came from social media referrals, with a slightly higher rate than the global average. Smartphones contributed the most, as 12 percent of their traffic to e-commerce sites was generated from social media links. Meanwhile, of all visits made via desktop computers, only one percent had social networks as a source.
Share of visits to e-commerce websites from social media referrals in Italy in 1st quarter 2022, by device
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Salesforce Research. (May 17, 2022). Share of visits to e-commerce websites from social media referrals in Italy in 1st quarter 2022, by device [Graph]. In Statista. Retrieved June 28, 2022, from https://www.statista.com/statistics/1281433/leading-e-commerce-referrers-italy-by-device/
Salesforce Research. "Share of visits to e-commerce websites from social media referrals in Italy in 1st quarter 2022, by device." Chart. May 17, 2022. Statista. Accessed June 28, 2022. https://www.statista.com/statistics/1281433/leading-e-commerce-referrers-italy-by-device/
Salesforce Research. (2022). Share of visits to e-commerce websites from social media referrals in Italy in 1st quarter 2022, by device. Statista. Statista Inc.. Accessed: June 28, 2022. https://www.statista.com/statistics/1281433/leading-e-commerce-referrers-italy-by-device/
Salesforce Research. "Share of Visits to E-commerce Websites from Social Media Referrals in Italy in 1st Quarter 2022, by Device." Statista, Statista Inc., 17 May 2022, https://www.statista.com/statistics/1281433/leading-e-commerce-referrers-italy-by-device/
Salesforce Research, Share of visits to e-commerce websites from social media referrals in Italy in 1st quarter 2022, by device Statista, https://www.statista.com/statistics/1281433/leading-e-commerce-referrers-italy-by-device/ (last visited June 28, 2022)