Digital coupon aggregators use frequency in the U.S. 2021, by gender
A 2021 survey about couponing in the United States found that more women than men reported always using coupon aggregators while shopping online. A total of 14 percent of female respondents always used them, while only eight percent of men said the same. Male respondents were likelier to answer that they rarely or never used digital coupon aggregators than women.
