About This Statistic
The statistic above presents the number of cumulative customers of group buying company Groupon between the second quarter of 2009 and the first quarter of 2017. As of the most recently reported quarter, the daily deal site had 48.3 million unique customers who had bought at least one of Groupon's deals during the trailing 12 months. Deal-of-the-day sites such as Groupon are an e-commerce model which offers registered users an offer on a product or service for approximately 24 hours.
Groupon’s active customers can access the available daily deals via the company’s website or its mobile app. The number of mobile Groupon app downloads worldwide has been recorded on a quarterly basis since December 2013. In March 2017, over 150 million people had downloaded the Groupon mobile app. As of March 2017, 63 percent of global Groupon sales were completed via mobile.