The expenditure on cinema advertising in the retail category in France increased by 1.7 million U.S. dollars (21.28 percent) in 2021. Despite the growth, the advertising spending remained below that recorded previous to the COVID-19 pandemic. For more insights about advertising in France: In 2021, in comparison to ad spend in the retail category on cinema, the ad expenditure in the retail category on magazines as well as on outdoor was considerably higher.
Retail advertising spending on cinema in France from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Retail advertising spending on cinema in France from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved September 19, 2024, from https://www.statista.com/statistics/1353892/retail-ad-spend-cinema-france/
Nielsen. "Retail advertising spending on cinema in France from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed September 19, 2024. https://www.statista.com/statistics/1353892/retail-ad-spend-cinema-france/
Nielsen. (2022). Retail advertising spending on cinema in France from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: September 19, 2024. https://www.statista.com/statistics/1353892/retail-ad-spend-cinema-france/
Nielsen. "Retail Advertising Spending on Cinema in France from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1353892/retail-ad-spend-cinema-france/
Nielsen, Retail advertising spending on cinema in France from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1353892/retail-ad-spend-cinema-france/ (last visited September 19, 2024)
Retail advertising spending on cinema in France from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1353892/retail-ad-spend-cinema-france/