Transport & tourism ad spend on magazines in Taiwan 2019-2021

Published by
Lai Lin Thomala,
Jan 18, 2024
The expenditure on magazines advertising in the transport and tourism category in Taiwan decreased by one million U.S. dollar (21.29 percent) in 2021 in comparison to the previous year.
For more insights about advertising in Taiwan: In 2021, in comparison to ad spend in the transport and tourism category on magazines, the ad expenditure in the transport and tourism category on outdoor was higher and on television it was considerably higher.

Transport & tourism advertising spending on magazines in Taiwan from 2019 to 2021 (in million U.S. dollars)

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Release date

December 2022

Region

Taiwan

Survey time period

2019 to 2021

Special properties

gross figures; excluding volume discounts

Supplementary notes

Ad spend is calculated by multiplying the impression data for each ad event captured with the relevant CPM data for that event.

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