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Number of people with a high willingness to spend money on magazines and newspapers from 2015 to 2019
(in millions)
Willingness to spend on magazines and newspapers in Germany 2015-2019
This statistic shows the results of a survey on the willingness to spend on magazines and newspapers in Germany from 2015 to 2019. In 2019, there were roughly 6.08 million people among the German-speaking population aged 14 years and older, who reported to be very willing to spend money on newspapers and magazines.
Number of people with a high willingness to spend money on magazines and newspapers from 2015 to 2019
(in millions)
Number of people in millions
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Source

Release date

July 2019

Region

Germany

Survey time period

2015 to 2019

Age group

14 years and older

Special properties

German-speaking population

Method of interview

Face-to-face interview

Supplementary notes

Information on base:
German-speaking population age 14 and older in private households, at main residence in the Federal Republic of Germany.

Information on random sample:
2015: 25,140 respondents, projected to a population of 69.24 million
2016: 23,854 respondents, projected to a population of 69.56 million
2017: 23,356 respondents, projected to a population of 70.09 million
2018: 23,389 respondents, projected to a population of 70.45 million
2019: 23,318 respondents, projected to a population of 70.60 million

You can find further information on the methodology here.

This question was phrased by the source as follows: "Generally, there are some things one is willing to spend money on, while other things are less important. Which of the items on this list are so important to you, that you would be willing to spend quite a bit of money on them? Subject: magazines, newspapers."
(Original German question: „Für manches ist man ja gerne bereit, Geld auszugeben, anderes ist einem weniger wichtig. Was von dieser Liste hier ist Ihnen so wichtig, dass Sie bereit sind, dafür einiges auszugeben? Thema: Zeitungen, Zeitschriften")

Willingness to spend on magazines and newspapers in Germany 2015-2019
This statistic shows the results of a survey on the willingness to spend on magazines and newspapers in Germany from 2015 to 2019. In 2019, there were roughly 6.08 million people among the German-speaking population aged 14 years and older, who reported to be very willing to spend money on newspapers and magazines.
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