During a survey conducted among consumers in Brazil in 2023, it was found that 58 percent of respondents indicated having cancelled a video streaming subscription by that time. Cost was the leading reason for cancelling, as well as lack of interesting positions in the catalog.
Share of consumers who cancelled video streaming subscriptions in Brazil in 2022 and 2023
Characteristic
2022
2023*
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Various sources (Exibidor). (April 17, 2023). Share of consumers who cancelled video streaming subscriptions in Brazil in 2022 and 2023 [Graph]. In Statista. Retrieved July 27, 2024, from https://www.statista.com/statistics/1362582/share-cancel-svod-brazil/
Various sources (Exibidor). "Share of consumers who cancelled video streaming subscriptions in Brazil in 2022 and 2023." Chart. April 17, 2023. Statista. Accessed July 27, 2024. https://www.statista.com/statistics/1362582/share-cancel-svod-brazil/
Various sources (Exibidor). (2023). Share of consumers who cancelled video streaming subscriptions in Brazil in 2022 and 2023. Statista. Statista Inc.. Accessed: July 27, 2024. https://www.statista.com/statistics/1362582/share-cancel-svod-brazil/
Various sources (Exibidor). "Share of Consumers Who Cancelled Video Streaming Subscriptions in Brazil in 2022 and 2023." Statista, Statista Inc., 17 Apr 2023, https://www.statista.com/statistics/1362582/share-cancel-svod-brazil/
Various sources (Exibidor), Share of consumers who cancelled video streaming subscriptions in Brazil in 2022 and 2023 Statista, https://www.statista.com/statistics/1362582/share-cancel-svod-brazil/ (last visited July 27, 2024)
Share of consumers who cancelled video streaming subscriptions in Brazil in 2022 and 2023 [Graph], Various sources (Exibidor), April 17, 2023. [Online]. Available: https://www.statista.com/statistics/1362582/share-cancel-svod-brazil/