Research expert devoted to all things media. Since joining Statista in 2014 she has been building on and developing content related to traditional and digital media, data on industry practices and trends as well as information about consumer attitudes and behavior. All her research so far concentrates on data pertaining to the global and North and South American markets.
Research expert
A. Guttmann
Research Lead covering media
Latest publishings
- Advertising & MarketingAdvertising in the United States – statistics & facts
- Advertising & MarketingArtificial intelligence (AI) use in marketing - statistics & facts
- AdvertisingDigital advertising in Germany - statistics & facts
- Advertising & MarketingPharma and healthcare industry advertising in the U.S. - statistics & facts
- AdvertisingSocial media advertising and marketing in the Netherlands - Statistics & Facts
Topics
- Statistics and facts about the U.S. advertising industry
- Statistics and facts about the use of artificial intelligence (AI) in marketing
- Statistics and facts on digital advertising in Germany
- Statistics and facts on pharma and healthcare industry advertising in the U.S.
- Statistics and facts on social media advertising and marketing in the Netherlands
About
A. Guttmann
Research Lead covering media
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