According to a survey on consumer experience of green claims conducted in 2022 in Australia, trust in eco-friendly claims made by local or small businesses was relatively high, with more than half of the respondents stating that they would very likely or somewhat likely trust these organization types. In contrast, the respondents were less likely to trust green claims made by international or online-only businesses.
Level of trust consumers have in green claims made by small or local businesses in Australia in 2022
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Consumer Policy Research Centre. (December 1, 2022). Level of trust consumers have in green claims made by small or local businesses in Australia in 2022 [Graph]. In Statista. Retrieved April 26, 2024, from https://www.statista.com/statistics/1366161/australia-share-of-consumers-who-trust-small-or-local-business-green-claims/
Consumer Policy Research Centre. "Level of trust consumers have in green claims made by small or local businesses in Australia in 2022." Chart. December 1, 2022. Statista. Accessed April 26, 2024. https://www.statista.com/statistics/1366161/australia-share-of-consumers-who-trust-small-or-local-business-green-claims/
Consumer Policy Research Centre. (2022). Level of trust consumers have in green claims made by small or local businesses in Australia in 2022. Statista. Statista Inc.. Accessed: April 26, 2024. https://www.statista.com/statistics/1366161/australia-share-of-consumers-who-trust-small-or-local-business-green-claims/
Consumer Policy Research Centre. "Level of Trust Consumers Have in Green Claims Made by Small or Local Businesses in Australia in 2022." Statista, Statista Inc., 1 Dec 2022, https://www.statista.com/statistics/1366161/australia-share-of-consumers-who-trust-small-or-local-business-green-claims/
Consumer Policy Research Centre, Level of trust consumers have in green claims made by small or local businesses in Australia in 2022 Statista, https://www.statista.com/statistics/1366161/australia-share-of-consumers-who-trust-small-or-local-business-green-claims/ (last visited April 26, 2024)
Level of trust consumers have in green claims made by small or local businesses in Australia in 2022 [Graph], Consumer Policy Research Centre, December 1, 2022. [Online]. Available: https://www.statista.com/statistics/1366161/australia-share-of-consumers-who-trust-small-or-local-business-green-claims/