Opinions among German food retailers on milk substitute sales in 2022

Published by
Nils-Gerrit Wunsch,
Feb 17, 2023
As of 2022, around 44 percent of food retailers in Germany thought oat milk was selling. The figures are based on a survey conducted in Germany among traders, store managers, and merchandise managers.

Are the milk substitutes selling well?

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Source

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Release date

March 2022

Region

Germany

Survey time period

2022¹

Number of respondents

Approx. 320 traders, store managers, and merchandise managers

Supplementary notes

¹ The source provides no exact information on the date of survey.

The POS-Profi-Club is a panel directly coordinated by the Lebensmittel Zeitung (Food Newspaper). Approx. 320 traders, store managers, and merchandise managers are regularly surveyed for the purposes of the panel.

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Statistics on " Plant-based milk and dairy alternatives in Germany "

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