Most important criteria for sustainable beauty products in the U.S. 2023

Published by
Dominique Petruzzi,
Aug 23, 2023
According to a survey conducted in 2023, 45 percent of U.S. consumers stated that one of the most important criteria for sustainable beauty products was the use of 100 percent natural ingredients. About the same number of people said that cruelty-free is another important parameter for them.

Most important criteria that make beauty products sustainable according to consumers in the United States in 2023

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Release date

May 2023

Region

United States

Survey time period

2023

Number of respondents

12,010*

Age group

18 years and older

Supplementary notes

Up to five answers could be selected.
The source asked respondents which parameters that make a beauty product sustainable they considered the most important,
*Total number of respondents, including participants in other countries.

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