Reasons to not engage with user-generated content South Korea 2023
Rakuten Insight in South Korea in August 2023, the most common reason stated by around 58 percent of respondents for not engaging with user-generated content was that it did not appear relevant. Another 26.42 percent answered that they did not consume user-generated content because they did not consider it as trustworthy.
According to a survey on user-generated content conducted by