According to a survey conducted in South Korea in October 2023 on where people mostly came in contact with short-form content, around 93 percent of respondents answered to have seen it on YouTube Shorts. TikTok, the platform which made short-form video content as popular as it is, came in third, behind Instagram Reels.
Platforms for watching short-form video content in South Korea as of October 2023
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Hankook Research. (December 6, 2023). Platforms for watching short-form video content in South Korea as of October 2023 [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/1254128/south-korea-short-form-video-content-channels/
Hankook Research. "Platforms for watching short-form video content in South Korea as of October 2023." Chart. December 6, 2023. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/1254128/south-korea-short-form-video-content-channels/
Hankook Research. (2023). Platforms for watching short-form video content in South Korea as of October 2023. Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/1254128/south-korea-short-form-video-content-channels/
Hankook Research. "Platforms for Watching Short-form Video Content in South Korea as of October 2023." Statista, Statista Inc., 6 Dec 2023, https://www.statista.com/statistics/1254128/south-korea-short-form-video-content-channels/
Hankook Research, Platforms for watching short-form video content in South Korea as of October 2023 Statista, https://www.statista.com/statistics/1254128/south-korea-short-form-video-content-channels/ (last visited October 31, 2024)
Platforms for watching short-form video content in South Korea as of October 2023 [Graph], Hankook Research, December 6, 2023. [Online]. Available: https://www.statista.com/statistics/1254128/south-korea-short-form-video-content-channels/