Most followed financial influencers on Instagram India 2023
As of 2023, Ankur Warikoo was the leading financial influencer on Instagram with 2.5 million followers. Neha Nagar was the leading female financial influencer on the social media platform and ranked third with 1.5 million followers. Financial influencers, also known as "finfluencers" or "financial gurus" or "furus", have rapidly expanded their audiences on social media in India. However, many of them are not registered investment advisors and their content has often violated ASCI guidelines.