In the third quarter of 2023, YouTube was the most popular social video platforms for users in the United States, with an estimated viewership of 234 million viewers. Instagram ranked second, with approximately 132 million users engaging with the platform's Reels and posts on a monthly basis. Facebook followed, while TikTok was estimated to have a monthly audience of less than 100 million users in the examined period.
Leading social media and online video platforms in the United States in 2nd quarter 2023, based on monthly users
(in millions)
Characteristic
Number of users in millions
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Activate. (October 10, 2023). Leading social media and online video platforms in the United States in 2nd quarter 2023, based on monthly users (in millions) [Graph]. In Statista. Retrieved September 01, 2024, from https://www.statista.com/statistics/1461248/us-top-social-media-video-platforms/
Activate. "Leading social media and online video platforms in the United States in 2nd quarter 2023, based on monthly users (in millions)." Chart. October 10, 2023. Statista. Accessed September 01, 2024. https://www.statista.com/statistics/1461248/us-top-social-media-video-platforms/
Activate. (2023). Leading social media and online video platforms in the United States in 2nd quarter 2023, based on monthly users (in millions). Statista. Statista Inc.. Accessed: September 01, 2024. https://www.statista.com/statistics/1461248/us-top-social-media-video-platforms/
Activate. "Leading Social Media and Online Video Platforms in The United States in 2nd Quarter 2023, Based on Monthly Users (in Millions)." Statista, Statista Inc., 10 Oct 2023, https://www.statista.com/statistics/1461248/us-top-social-media-video-platforms/
Activate, Leading social media and online video platforms in the United States in 2nd quarter 2023, based on monthly users (in millions) Statista, https://www.statista.com/statistics/1461248/us-top-social-media-video-platforms/ (last visited September 01, 2024)
Leading social media and online video platforms in the United States in 2nd quarter 2023, based on monthly users (in millions) [Graph], Activate, October 10, 2023. [Online]. Available: https://www.statista.com/statistics/1461248/us-top-social-media-video-platforms/