Leading luxury hotels in China in 2012, by ad spend (in million yuan)

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Ad spend in million yuan

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The statistic shows the ten leading luxury hotels in terms of advertising expenditure levels in China in 2012. In 2012, advertising expenditure of the luxury hotel chain Inter-Continental amounted to 17 million yuan in China.
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Release date
August 2013
Survey time period
Supplementary notes
1 yuan is approximately equal to 0.12 euros and 0.16 U.S. dollars (as of September 2013).

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