Sales of over-the-counter medicine product segments in the United States in 2012, by type of outlet (in billion U.S. dollars)

Sales of OTC medicine product segments in the U.S. 2012, by outlet type This statistic shows the market value of over-the-counter product segments in the United States in 2012, by outlet type. In that year, the pain relief segment of multi-store outlets accounted for 4.23 billion U.S. dollars of the United States' over-the-counter market. The total value of the over-the-counter market in the United States is worth about 38.3 billion U.S. dollars.
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SegmentMulti-outlet*Drug
Cough/cold/allergy/sinus7.413.24
Vitamins6.12.14
Digestives5.371.94
Weight loss/nutritional meal replacements5.060.59
Pain relief4.231.64
First aid2.7-
Eye care/ear care1.790.68
Misc. health remedies1.3-
Diagnostics10.56
Foot care1-
Smoking cessation0.870.38
Feminine care0.5-
Intimacy health0.5-
Sleeping remedies0.380.14
SegmentMulti-outlet*Drug
Cough/cold/allergy/sinus7.413.24
Vitamins6.12.14
Digestives5.371.94
Weight loss/nutritional meal replacements5.060.59
Pain relief4.231.64
First aid2.7-
Eye care/ear care1.790.68
Misc. health remedies1.3-
Diagnostics10.56
Foot care1-
Smoking cessation0.870.38
Feminine care0.5-
Intimacy health0.5-
Sleeping remedies0.380.14
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This statistic shows the market value of over-the-counter product segments in the United States in 2012, by outlet type. In that year, the pain relief segment of multi-store outlets accounted for 4.23 billion U.S. dollars of the United States' over-the-counter market. The total value of the over-the-counter market in the United States is worth about 38.3 billion U.S. dollars.
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Release date
March 2013
Region
United States
Survey time period
2012
Supplementary notes
Figures have been rounded. Some product segments did not provide data regarding the drug outlet type.
* For total U.S. multi-outlet (supermarkets, drug, mass, military commissary and select club and dollar stores) for the 52 weeks ended January 27.
Description of every OTC/natural health segment can be found on page 5 of "The Business of OTC".
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