This statistic presents the percentage of U.S. consumers who are interested in receiving mobile alerts regarding their favorite stores on their phone from 2009 to 2013. In the 2013 survey it was found that 45 percent of survey respondents were interested in doing so, up 19 percent from the first survey.
Share of U.S. consumers who are interested in receiving mobile alerts regarding their favorite stores on their phone from 2009 to 2013
2009 n = 1,729; 2010 n = 1,710; 2012 n = 1,952; 2013 n = 1,797
Age group
18 years and older
Supplementary notes
"Assuming you gave permission, how interested would you be in receiving mobile alerts* about new products, sales and/or promotions from your favorite merchants, restaurants, or stores on your cell phone/smartphone?" *In Surveys I (2009), II (2010), & III (2012) respondents were asked about text alerts; in Survey IV (2013) respondents were asked about mobile alerts as the type of marketing via phones has broadened. At least "somewhat interested"
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Placecast. (August 14, 2013). Share of U.S. consumers who are interested in receiving mobile alerts regarding their favorite stores on their phone from 2009 to 2013 [Graph]. In Statista. Retrieved November 05, 2024, from https://www.statista.com/statistics/320845/mobile-store-phone-alert-us-consumers/
Placecast. "Share of U.S. consumers who are interested in receiving mobile alerts regarding their favorite stores on their phone from 2009 to 2013." Chart. August 14, 2013. Statista. Accessed November 05, 2024. https://www.statista.com/statistics/320845/mobile-store-phone-alert-us-consumers/
Placecast. (2013). Share of U.S. consumers who are interested in receiving mobile alerts regarding their favorite stores on their phone from 2009 to 2013. Statista. Statista Inc.. Accessed: November 05, 2024. https://www.statista.com/statistics/320845/mobile-store-phone-alert-us-consumers/
Placecast. "Share of U.S. Consumers Who Are Interested in Receiving Mobile Alerts regarding Their Favorite Stores on Their Phone from 2009 to 2013." Statista, Statista Inc., 14 Aug 2013, https://www.statista.com/statistics/320845/mobile-store-phone-alert-us-consumers/
Placecast, Share of U.S. consumers who are interested in receiving mobile alerts regarding their favorite stores on their phone from 2009 to 2013 Statista, https://www.statista.com/statistics/320845/mobile-store-phone-alert-us-consumers/ (last visited November 05, 2024)
Share of U.S. consumers who are interested in receiving mobile alerts regarding their favorite stores on their phone from 2009 to 2013 [Graph], Placecast, August 14, 2013. [Online]. Available: https://www.statista.com/statistics/320845/mobile-store-phone-alert-us-consumers/