This statistic illustrates the buying power of Hispanic consumers in the United States from 1990 to 2020. Hispanics spent 1.3 trillion U.S. dollars in 2015. The buying power is expected to increase to 1.7 trillion U.S. dollars by 2020. Products targeting the Hispanic population are seen as a great opportunity for retailers and CPG companies as Hispanics will represent approximately 28.6 percent of the total U.S. population by 2060.
Buying power of Hispanic consumers in the United States from 1990 to 2020
(in trillion U.S. dollars)
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Statistics on "Hispanics in the U.S.: Shopping behavior"
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NERA Economic Consulting. (December 6, 2016). Buying power of Hispanic consumers in the United States from 1990 to 2020 (in trillion U.S. dollars) [Graph]. In Statista. Retrieved January 18, 2020, from https://www.statista.com/statistics/251438/hispanics-buying-power-in-the-us/
NERA Economic Consulting. "Buying power of Hispanic consumers in the United States from 1990 to 2020 (in trillion U.S. dollars)." Chart. December 6, 2016. Statista. Accessed January 18, 2020. https://www.statista.com/statistics/251438/hispanics-buying-power-in-the-us/
NERA Economic Consulting. (2016). Buying power of Hispanic consumers in the United States from 1990 to 2020 (in trillion U.S. dollars). Statista. Statista Inc.. Accessed: January 18, 2020. https://www.statista.com/statistics/251438/hispanics-buying-power-in-the-us/
NERA Economic Consulting. "Buying Power of Hispanic Consumers in The United States from 1990 to 2020 (in Trillion U.S. Dollars)." Statista, Statista Inc., 6 Dec 2016, https://www.statista.com/statistics/251438/hispanics-buying-power-in-the-us/
NERA Economic Consulting, Buying power of Hispanic consumers in the United States from 1990 to 2020 (in trillion U.S. dollars) Statista, https://www.statista.com/statistics/251438/hispanics-buying-power-in-the-us/ (last visited January 18, 2020)
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