This statistic shows a ranking of offline research sources consumers in Germany used prior to a recent purchase in 2015. During the survey period it was found that 19 percent of German respondents gathered information on the product they bought by discussing it with other people.
Which of these offline sources informed your recent purchase?
The original survey question was phrased by the source as follows: "Which of these offline sources informed your recent purchase, at any stage from getting initial ideas to reaching a final decision?"
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Google. (June 10, 2016). Which of these offline sources informed your recent purchase? [Graph]. In Statista. Retrieved August 14, 2022, from https://www.statista.com/statistics/372408/pre-purchase-offline-research-sources-germany/
Google. "Which of these offline sources informed your recent purchase?." Chart. June 10, 2016. Statista. Accessed August 14, 2022. https://www.statista.com/statistics/372408/pre-purchase-offline-research-sources-germany/
Google. (2016). Which of these offline sources informed your recent purchase?. Statista. Statista Inc.. Accessed: August 14, 2022. https://www.statista.com/statistics/372408/pre-purchase-offline-research-sources-germany/
Google. "Which of These Offline Sources Informed Your Recent Purchase?." Statista, Statista Inc., 10 Jun 2016, https://www.statista.com/statistics/372408/pre-purchase-offline-research-sources-germany/
Google, Which of these offline sources informed your recent purchase? Statista, https://www.statista.com/statistics/372408/pre-purchase-offline-research-sources-germany/ (last visited August 14, 2022)
