Pfizer's ad spending 2008-2020

The advertising costs of Pfizer totaled approximately 1.8 billion U.S. dollars in 2020, a decrease of 600 million U.S. dollars compared to the previous year. The company’s advertising spend has averaged three billion U.S. dollars per year from 2013 to 2017, but has dropped constantly after that.

What are Pfizer’s biggest expenses?

Pfizer spent around 11.6 billion U.S. dollars on selling, informational, and administrative expenses in 2020 – this segment, which includes advertising costs, accounted for the company’s biggest expense during the year. Spending on research and development is another of Pfizer’s highest costs, but discovering new drugs and adding value to existing products is vital to the success of the company.

Pfizer’s home in the city that doesn’t sleep

Pfizer has properties in more than 90 countries and a global workforce of approximately 78,500 employees. The company’s global headquarters is based in New York City, but plans are in place to move across Manhattan to a new property in 2022. Pfizer’s roots in the city can be traced back to 1849 when cousins Charles Pfizer and Charles Erhart founded the company in Brooklyn.

Pfizer's ad spending from 2008 to 2020

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

$39 $59 per month *
in the first 12 months
33% discount until May 31st
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$468 / Year
$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in

Release date

February 2021



Survey time period

2006 to 2020

Supplementary notes

This statistic was assembled from several annual financial reports.

Open this statistic in...
Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Single Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* Prices do not include sales tax.

Statistics on "Pharmaceutical brands: Enbrel (Amgen/Pfizer)"

Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.