Sales of the leading toy companies worldwide 2013

This statistic shows the sales of the leading toy companies worldwide in 2013. In that year, Mattel was the largest global toy company with estimated sales that amounted to 6.3 billion U.S. dollars. Lego and Hasbro rounded off the leading three toy companies.

Sales of the leading toy companies worldwide in 2013

CompanySales in million U.S. dollars
Mattel6,300
Lego4,500
Hasbro4,000
MGA Entertainment2,000
Playmobil790
Jakks Pacific700
LeapFrog580
MEGA Bloks400
Melissa & Doug325
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Source

Release date

January 2014

Region

Worldwide

Survey time period

2013

Supplementary notes

All sales figures are estimates.
DCP (Disney Consumer Products) was left off this list. DCP records annual revenue of over $27 billion. Although DCP produces toys, a good portion of revenue is directly related to licensing brands to other toy companies.

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