Quarterly wearable band shipments in North America 2018-2019, by vendor

In of the second quarter of 2019, Apple Inc. shipped a total of 2.9 million of its Apple Watch products in North America, retaining its place as the biggest name in the wearable band industry. Fitbit, a brand which focused more on fitness related wearables, ranked second, reporting shipments of nearly 2 million wearable bands. The total North American market grew by over two million shipments year-on-year.

Wearable band unit shipments in North America in 2Q'18 and 2Q'19 (in millions), by vendor

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Release date

August 2019


North America

Survey time period

2018 and 2019

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Statistics on "Fitbit"

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