In the second quarter of 2020, Apple Inc. shipped a total of 3.2 million of its Apple Watch products in North America, retaining its place as the biggest name in the wearable band industry. Fitbit, a brand which focused more on fitness related wearables, ranked second, reporting shipments of 1.6 million wearable bands. The total North American market grew by nearly three million shipments between the second quarter of 2018 and the second quarter of 2020.
Wearable band unit shipments in North America from 2Q'18 to 2Q'20 (in millions), by vendor
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Canalys. (September 4, 2020). Wearable band unit shipments in North America from 2Q'18 to 2Q'20 (in millions), by vendor [Graph]. In Statista. Retrieved March 01, 2021, from https://www.statista.com/statistics/1042017/north-america-quarterly-wearable-band-shipments-by-vendor/
Canalys. "Wearable band unit shipments in North America from 2Q'18 to 2Q'20 (in millions), by vendor." Chart. September 4, 2020. Statista. Accessed March 01, 2021. https://www.statista.com/statistics/1042017/north-america-quarterly-wearable-band-shipments-by-vendor/
Canalys. (2020). Wearable band unit shipments in North America from 2Q'18 to 2Q'20 (in millions), by vendor. Statista. Statista Inc.. Accessed: March 01, 2021. https://www.statista.com/statistics/1042017/north-america-quarterly-wearable-band-shipments-by-vendor/
Canalys. "Wearable Band Unit Shipments in North America from 2q'18 to 2q'20 (in Millions), by Vendor." Statista, Statista Inc., 4 Sep 2020, https://www.statista.com/statistics/1042017/north-america-quarterly-wearable-band-shipments-by-vendor/
Canalys, Wearable band unit shipments in North America from 2Q'18 to 2Q'20 (in millions), by vendor Statista, https://www.statista.com/statistics/1042017/north-america-quarterly-wearable-band-shipments-by-vendor/ (last visited March 01, 2021)