Average daily TV viewing time in Sweden 2009-2019

This statistic displays the average daily television viewing time in Sweden between 2009 and 2019. During the period under consideration, the time spent on watching TV decreased. As of 2019, it was found that the average daily TV viewing time in Sweden was 127 minutes. According to the source, the group aged 60 years and older watched TV the most - they spent 255 minutes per day on television consumption. For comparison: 15 to 24 year-olds' daily viewing time amounted to only 37 minutes as of 2019.
In the past years online television services were used more often - a different survey found that from 2011 to 2018, watching web TV increased by 15 percent reaching 36 percent of total Swedish individuals interviewed as of 2018. Especially the age group 15-24 years tended to use the online version; more than half of them stated to have watched television on the internet daily that year, while only 14 percent of 65 to 79 year-olds used this medium.

Average daily television viewing time in Sweden from 2009 to 2019

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Release date

January 2020



Survey time period

2009 to 2019

Number of respondents

3,000 households*

Age group

3 years and older

Special properties


Supplementary notes

* Refers only to 2018 to 2019.

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Statistics on "Television in Sweden"

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