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TV channels in Sweden 2018, by audience share
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TV channels in Sweden 2018, by audience share
Ranking of television channels in Sweden in 2018, by audience share
by Julia Stoll,
last edited
Aug 9, 2019
Public television channel svt1 was the most popular television channel in Sweden, despite having recorded a lower audience share in 2018 compared to the previous year. The private station TV4 followed closely behind, with a share of 23.6 percent of the entire television viewing time.
svt1 and TV4
The channel svt1 belongs to Sveriges Television AB. The public broadcasting service operates the five TV channels svt1, svt2, svt24, as well as a children’s channel and a science channel. Additionally, it is possible to watch TV online via svt Play. TV4, on the other hand, is operated by Bonnier Broadcasting, one of the largest television companies in the Nordic countries. Contrary to svt1, that is fund by an annual license fee, the private channel finances itself through advertising.
Traditional vs. online TV
As of 2018, the overall television viewing time in Sweden amounted to 133 minutes per day. This was a decrease of 27 minutes compared to ten years earlier. In contrast to that, watching television online gains more and more popularity. While 21 percent of Swedes used this medium in 2011, the share already amounted to 36 percent as of 2018.
Ranking of television channels in Sweden in 2018, by audience share
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by Julia Stoll,
last edited
Aug 9, 2019
Public television channel svt1 was the most popular television channel in Sweden, despite having recorded a lower audience share in 2018 compared to the previous year. The private station TV4 followed closely behind, with a share of 23.6 percent of the entire television viewing time.
svt1 and TV4
The channel svt1 belongs to Sveriges Television AB. The public broadcasting service operates the five TV channels svt1, svt2, svt24, as well as a children’s channel and a science channel. Additionally, it is possible to watch TV online via svt Play. TV4, on the other hand, is operated by Bonnier Broadcasting, one of the largest television companies in the Nordic countries. Contrary to svt1, that is fund by an annual license fee, the private channel finances itself through advertising.
Traditional vs. online TV
As of 2018, the overall television viewing time in Sweden amounted to 133 minutes per day. This was a decrease of 27 minutes compared to ten years earlier. In contrast to that, watching television online gains more and more popularity. While 21 percent of Swedes used this medium in 2011, the share already amounted to 36 percent as of 2018.
- Show sources information
- Show publisher information
- Release date
- January 2019
- Region
- Sweden
- Survey time period
- 2018
- Number of respondents
- 1,350 households
- Age group
- 3 years and older
- Supplementary notes
- * since January 22, 2018.
Source
- Show sources information
- Show publisher information
- Release date
- January 2019
More information
- Region
- Sweden
- Survey time period
- 2018
- Number of respondents
- 1,350 households
- Age group
- 3 years and older
- Supplementary notes
- * since January 22, 2018.
Other statistics on the topic
TV market in Sweden
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Statistics on "Television in Sweden"
- Overview
The most important statistics
- Number of TV households in Sweden from 2008 to 2017 (in millions)Number of TV households in Sweden 2008-2017
- Revenues from television services in Sweden from 2009 to 2018 (in million SEK)Revenues from television services in Sweden 2009-2018
- Revenues from television services in Sweden from 2009 to 2018, by distribution platform (in million SEK)Revenues from television services in Sweden 2009-2018, by platform
- Ranking of selected TV companies in Sweden in 2017, by revenue (in million SEK)Ranking of TV companies in Sweden 2017, by revenue
- Ranking of TV channel families in Sweden in 2017, by audience shareRanking of TV channel families in Sweden 2017, by audience share
- Average daily TV reach in Sweden from 2008 to 2018Average daily TV reach in Sweden 2008-2018
- Average daily television viewing time in Sweden from 2008 to 2018 (in minutes)Average daily TV viewing time in Sweden 2008-2018
- Ranking of television channels in Sweden in 2018, by audience shareTV channels in Sweden 2018, by audience share
- Infrastructure
The most important statistics
- Share of individuals with access to TV sets at home in Sweden in 2018, by gender and age Share of individuals with access to TV sets at home in Sweden 2018, by gender and age
- Do you have access to a TV set?Access to a TV set among children in Sweden 2018, by age group
- Does your child have access to TV sets?Small children's access to TV sets in Sweden 2018 by age group
- Number of pay TV subscriptions in Sweden from 2008 to 2018, by distribution platform (in 1,000s)Pay TV subscriptions in Sweden 2008-2018, by platform
- Share of TV households receiving TV via antenna in Sweden in 2018, by gender and age Share of TV households receiving TV via antenna in Sweden 2018, by gender and age
- Share of TV households receiving TV via broadband/cable in Sweden in 2018, by gender and age TV households receiving TV via broadband/cable in Sweden 2018, by gender and age
- Share of TV households receiving TV via satellite in Sweden in 2018, by gender and age TV households receiving TV via satellite in Sweden 2018, by gender and age
- Share of TV households with HD services in Sweden in 2016, by platformShare of TV households with HD services in Sweden 2016, by platform
- Public service television
The most important statistics
- Revenue of Sveriges Television AB from 2010 to 2018 (in billion SEK)Revenue of Sveriges Television AB 2010-2018
- Profit of Sveriges Television AB from 2007 to 2017 (in million SEK)Profit of Sveriges Television AB 2007-2017
- Number of employees of Sveriges Television AB (SVT) from 2008 to 2018Number of employees of SVT 2008-2018
- Audience share of the public service television of Sveriges Televsion AB channels in Sweden from 2007 to 2017Audience share of the public service television channels of SVT in Sweden 2007-2017
- Air time of channels of Sveriges Television AB in 2017 and 2018 (in hours)Air time of SVT channels 2017-2018
- Net revenue of the Swedish Educational Broadcasting Company (UR) from 2015 to 2018 (in million SEK)Net revenue of the Swedish Educational Broadcasting Company (UR) 2015-2018
- Number of employees of the Swedish Educational Broadcasting Company (UR) from 2013 to 2017Number of employees of the Swedish Educational Broadcasting Company (UR) 2013-2017
- Air time of Swedish Educational Broadcasting Company’s (UR) TV telecasts for children and youths in 2018 (in hours)Air time of Swedish Educational Broadcasting Company’s TV telecasts 2018
- Advertising & commercial TV
The most important statistics
- Television advertising expenditures in Sweden from 2011 to 2017 (in million SEK)Television advertising expenditures in Sweden 2011-2017
- Revenues of selected commercial television broadcasters in Sweden in 2017 (in million SEK)Revenues of selected commercial television broadcasters in Sweden 2017
- Profit or loss of selected commercial television broadcasters in Sweden in 2017 (in million SEK)Profit of selected commercial television broadcasters in Sweden 2017
- Audience share of the Swedish commercial television channel TV3 from 2008 to 2018Audience share of TV3 in Sweden 2008-2018
- Audience share of the Swedish commercial television channel TV4 from 2008 to 2018Audience share of TV4 in Sweden 2008-2018
- Audience share of the Swedish commercial television channel Kanal 5 from 2008 to 2018Audience share of Kanal 5 in Sweden 2008-2018
- Share of individuals taking note of TV advertising in Sweden from 2008 to 2018Share of individuals taking note of TV advertising in Sweden 2008-2018
- Do you have a positive or a negative perception of advertising in TV?User evaluation of advertising in TV in Sweden 2007-2017
- Usage
The most important statistics
- Average daily television viewing time in Sweden from 2008 to 2018, by gender (in minutes)Average daily TV viewing time in Sweden 2008-2018, by gender
- Average daily television viewing time in Sweden from 2014 to 2018, by age group (in minutes)Average daily TV viewing time in Sweden 2014-2018, by age
- Average daily television viewing time in Sweden in 2017 and 2018, by days of the week (in minutes)Average daily TV viewing time in Sweden 2017-2018, by days of the week
- Share of individuals who have watched television daily in Sweden from 2009 to 2018Daily TV consumption in Sweden 2009-2018
- Share of individuals who have watched television daily in Sweden in 2018, by age groupDaily TV consumption in Sweden 2018, by age
- Share of individuals watching traditional TV weekly in Sweden in 2018, by ageShare of individuals watching traditional TV weekly in Sweden 2018, by age
- Average daily TV reach in Sweden in 2017 and 2018, by age and genderAverage daily TV reach in Sweden 2017-2018, by age and gender
- Ranking of TV channels in Sweden in 2018, by daily reachRanking of TV channels in Sweden 2018, by daily reach
- Online TV
The most important statistics
- Share of individuals watching online television services per day in Sweden from 2011 to 2018Share of individuals watching online TV per day in Sweden 2011-2018
- Share of individuals watching online television services per day in Sweden from 2011 to 2018, by genderWatching online TV per day in Sweden 2011-2018, by gender
- Share of individuals watching online television per day in Sweden from 2011 to 2018, by age groupWatching online TV per day in Sweden 2011-2018, by age group
- Could you tell me to what extent you watch TV via the Internet?Frequency of TV viewing via internet in Sweden 2018
- Average viewing time of online TV in Sweden daily in 2017 and 2018, by network (in hours)Daily viewing time of online TV in Sweden 2017-2018, by network
- Distribution of viewing time of online TV in Sweden in 2018, by channel familiesDistribution of viewing time of online TV in Sweden 2018, by channel families
- Average daily viewing time of the Swedish VOD service SVT Play from 2016 to 2018 (in hours)Daily viewing time of the Swedish VOD service SVT Play 2016-2018
- Average daily viewing time of the Swedish VOD service of TV4 from 2016 to 2018 (in hours)Daily viewing time of TV4 Play in Sweden 2016-2018
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Statistics on "Television in Sweden"
- Number of TV households in Sweden from 2008 to 2017 (in millions)
- Revenues from television services in Sweden from 2009 to 2018 (in million SEK)
- Revenues from television services in Sweden from 2009 to 2018, by distribution platform (in million SEK)
- Ranking of selected TV companies in Sweden in 2017, by revenue (in million SEK)
- Ranking of TV channel families in Sweden in 2017, by audience share
- Average daily TV reach in Sweden from 2008 to 2018
- Average daily television viewing time in Sweden from 2008 to 2018 (in minutes)
- Ranking of television channels in Sweden in 2018, by audience share
- Ranking of TV programs in Sweden in 2018, by number of viewers (in 1,000s)
- Share of individuals with access to TV sets at home in Sweden in 2018, by gender and age
- Do you have access to a TV set?
- Does your child have access to TV sets?
- Number of pay TV subscriptions in Sweden from 2008 to 2018, by distribution platform (in 1,000s)
- Share of TV households receiving TV via antenna in Sweden in 2018, by gender and age
- Share of TV households receiving TV via broadband/cable in Sweden in 2018, by gender and age
- Share of TV households receiving TV via satellite in Sweden in 2018, by gender and age
- Share of TV households with HD services in Sweden in 2016, by platform
- Number of television channels available and established in Sweden as of December 2018, by genre
- Revenue of Sveriges Television AB from 2010 to 2018 (in billion SEK)
- Profit of Sveriges Television AB from 2007 to 2017 (in million SEK)
- Number of employees of Sveriges Television AB (SVT) from 2008 to 2018
- Audience share of the public service television of Sveriges Televsion AB channels in Sweden from 2007 to 2017
- Air time of channels of Sveriges Television AB in 2017 and 2018 (in hours)
- Net revenue of the Swedish Educational Broadcasting Company (UR) from 2015 to 2018 (in million SEK)
- Number of employees of the Swedish Educational Broadcasting Company (UR) from 2013 to 2017
- Air time of Swedish Educational Broadcasting Company’s (UR) TV telecasts for children and youths in 2018 (in hours)
- Air time of Swedish Educational Broadcasting Company’s (UR) telecasts in 2017, by topic (in hours)
- Television advertising expenditures in Sweden from 2011 to 2017 (in million SEK)
- Revenues of selected commercial television broadcasters in Sweden in 2017 (in million SEK)
- Profit or loss of selected commercial television broadcasters in Sweden in 2017 (in million SEK)
- Audience share of the Swedish commercial television channel TV3 from 2008 to 2018
- Audience share of the Swedish commercial television channel TV4 from 2008 to 2018
- Audience share of the Swedish commercial television channel Kanal 5 from 2008 to 2018
- Share of individuals taking note of TV advertising in Sweden from 2008 to 2018
- Do you have a positive or a negative perception of advertising in TV?
- Average daily television viewing time in Sweden from 2008 to 2018, by gender (in minutes)
- Average daily television viewing time in Sweden from 2014 to 2018, by age group (in minutes)
- Average daily television viewing time in Sweden in 2017 and 2018, by days of the week (in minutes)
- Share of individuals who have watched television daily in Sweden from 2009 to 2018
- Share of individuals who have watched television daily in Sweden in 2018, by age group
- Share of individuals watching traditional TV weekly in Sweden in 2018, by age
- Average daily TV reach in Sweden in 2017 and 2018, by age and gender
- Ranking of TV channels in Sweden in 2018, by daily reach
- Could you tell me to what extent you watch television on a TV set?
- Share of individuals watching online television services per day in Sweden from 2011 to 2018
- Share of individuals watching online television services per day in Sweden from 2011 to 2018, by gender
- Share of individuals watching online television per day in Sweden from 2011 to 2018, by age group
- Could you tell me to what extent you watch TV via the Internet?
- Average viewing time of online TV in Sweden daily in 2017 and 2018, by network (in hours)
- Distribution of viewing time of online TV in Sweden in 2018, by channel families
- Average daily viewing time of the Swedish VOD service SVT Play from 2016 to 2018 (in hours)
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