Television Industry - Statistics & Facts

Television Industry - Statistics & Facts

Statistics and facts about the televison industry

Ernie Kovacs, an American comedian and actor, once said that television was called a medium because it was "neither rare nor well done.” Even though Kovacs died in 1962, his words apply to modern-day TV more than ever.

TV is the most used medium in the United States. It reaches almost 90 percent of the U.S. population and, on average, an American spends over 2.5 hours daily watching TV. 67 percent of American households reported owning digital TV services in 2015. Audiences are able to choose from a plethora of programs, almost 1,400 TV stations in total.

Recently, trends show that people are starting to turn away from traditional TV, as they begin to look for more interactive entertainment and news sources. The number of TV households in the United States has indicated a negative trend over the last the last three years. Viewers have reduced their spending on TV services and watch less TV than they used to. This in turn has been very beneficial to the internet, as the amount of time spent online is increasing at a rapid pace.

Against all odds, the industry continues to grow and is expected to get bigger in the future. TV revenue is projected to increase by five percent until 2017, which is over twice as much as the current inflation rate in the United States. Advertising and subscription fees, which are the two most important sources of revenue for the sector, will continue bringing in profits.

Picture: / janulla

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