The public television channel svt1 recorded the highest daily reach among the Swedish population in 2021, at 31.4 percent. It is the primary channel of the public TV broadcaster Sveriges Television which was funded by license fees until 2018. From 2019 on, the license is charged through taxes.
The second highest-reached TV channel was TV4 owned by Bonnier Broadcasting, with a 28.3 percent reach. TV4 was one of the most profitable commercial television broadcasters in 2019 - the profit of the company amounted to over 1.5 billion Swedish kronor. In first place came Nent Group.
Ranking of TV channels in Sweden in 2021, by daily reach
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Mediamätning i Skandinavien. (January 19, 2022). Ranking of TV channels in Sweden in 2021, by daily reach [Graph]. In Statista. Retrieved May 26, 2022, from https://www.statista.com/statistics/438347/leading-tv-channels-in-sweden-by-daily-reach/
Mediamätning i Skandinavien. "Ranking of TV channels in Sweden in 2021, by daily reach." Chart. January 19, 2022. Statista. Accessed May 26, 2022. https://www.statista.com/statistics/438347/leading-tv-channels-in-sweden-by-daily-reach/
Mediamätning i Skandinavien. (2022). Ranking of TV channels in Sweden in 2021, by daily reach. Statista. Statista Inc.. Accessed: May 26, 2022. https://www.statista.com/statistics/438347/leading-tv-channels-in-sweden-by-daily-reach/
Mediamätning i Skandinavien. "Ranking of Tv Channels in Sweden in 2021, by Daily Reach." Statista, Statista Inc., 19 Jan 2022, https://www.statista.com/statistics/438347/leading-tv-channels-in-sweden-by-daily-reach/
Mediamätning i Skandinavien, Ranking of TV channels in Sweden in 2021, by daily reach Statista, https://www.statista.com/statistics/438347/leading-tv-channels-in-sweden-by-daily-reach/ (last visited May 26, 2022)