Premium
Premium statistics

Industry-specific and extensively researched technical data (partially from exclusive partnerships).

A paid subscription is required for full access.

View of appropriate pricing for Oculus Rift in the United States 2015

The retail price of the Oculus Rift is rumored to be between $250 and $350. Do you think this price would be appropriate?

View of appropriate pricing for Oculus Rift in the United States 2015 The statistic shows the results of a survey in the United States concerned with the appropriateness of Oculus Rift's pricing. Some 61 percent of the respondents said that the rumored retail price for the Oculus Rift was appropriate.
Oculus Rift price – additional information

The virtual reality market is set to grow at a very fast rate in the next few years, with the revenue from virtual reality products – both hardware and software – forecast to reach 5.2 billion U.S. dollars by 2018.

Part of this projected growth is ascribed to the upcoming launch of the virtual reality headset Oculus Rift, expected to be introduced to the retail market in 2016. The device, developed and manufactured by the Facebook-owned company Oculus VR, vies to make virtual reality more accessible to the consumer, and stands a good chance of succeeding in the market according to a Statista survey.

Even though the product is yet to hit the shelves, the Oculus Rift showed to be one of the best-known virtual reality headsets in the U.S. The respondents were also able to identify some of Oculus Rift competitors such as the Samsung Gear, the Sony Project Morpheus, and the Google Cardboard. The Google Cardboard, due to its material and simplicity, is one of the most affordable virtual reality devices in the market. The retail price of the Oculus Rift is rumored to be between 250 and 350 U.S. dollars, an amount that almost 30 percent of American customers are willing to spend on a VR headset in general.
Show more

The retail price of the Oculus Rift is rumored to be between $250 and $350. Do you think this price would be appropriate?

Share of respondents
--
--
--
Share of respondents
--
--
--
Exclusive Premium statistic

You need a Premium Account for unlimited access.

  • Full access to 1.5m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Premium Account

only $49 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$588 / Year

Exclusive Premium statistic

You need a Premium Account for unlimited access.

  • Full access to 1.5m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Premium Account

only $49 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$588 / Year

Download Settings Share
Download started
Please be patient - this may take a moment
The statistic shows the results of a survey in the United States concerned with the appropriateness of Oculus Rift's pricing. Some 61 percent of the respondents said that the rumored retail price for the Oculus Rift was appropriate.
Oculus Rift price – additional information

The virtual reality market is set to grow at a very fast rate in the next few years, with the revenue from virtual reality products – both hardware and software – forecast to reach 5.2 billion U.S. dollars by 2018.

Part of this projected growth is ascribed to the upcoming launch of the virtual reality headset Oculus Rift, expected to be introduced to the retail market in 2016. The device, developed and manufactured by the Facebook-owned company Oculus VR, vies to make virtual reality more accessible to the consumer, and stands a good chance of succeeding in the market according to a Statista survey.

Even though the product is yet to hit the shelves, the Oculus Rift showed to be one of the best-known virtual reality headsets in the U.S. The respondents were also able to identify some of Oculus Rift competitors such as the Samsung Gear, the Sony Project Morpheus, and the Google Cardboard. The Google Cardboard, due to its material and simplicity, is one of the most affordable virtual reality devices in the market. The retail price of the Oculus Rift is rumored to be between 250 and 350 U.S. dollars, an amount that almost 30 percent of American customers are willing to spend on a VR headset in general.
Show more
Statista Accounts: Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account!

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$49 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.
Leading companies trust Statista:
paypalgoogleadobepgsamsungtelekom
Statista has been my savior on several occasions. The site is easy to maneuver and the data is in a format that can go right into a report or presentation.
Marlene Greenfield

Marlene Greenfield
Vice President, Hearst Magazines

Statistics on "Virtual Reality (VR) in Europe"
  • Overview
  • Video game market
  • VR in the workplace
  • VR Products
  • Popular experience scenarios
Discover Statista
Need help with using Statista for your research? Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Learn more about how Statista can support your business.
Do you have any questions about our business solutions?

We provide you with detailed information about our Corporate Account.